One more time Parachute has sponsored an International event. The Third International Reggae Poster Contest 2014 continues to build awareness for Reggae music and celebrates global achievements of Reggae and its positive impact on the world. The goal is to auction or sell the 100 best posters from the contest with a percentage of the funds going toward the world-renown Alpha Boys’ School and the Help Jamaica Library initiative. The theme of the contest was: Toward a Reggae Hall of Fame: Celebrating great Jamaican Music. Parachute was amongst Grand Sponsors of the competition. The top 100 posters and winners will be printed in the “World-A-Reggae, International Reggae Poster Contest, 2013-2014. Towards a Reggae Hall of Fame” book, showcasing the posters of the two years contest.